Lever 03 · DIY Install

Conversion Architecture
The layer that makes traffic pay.

Landing page + VSL + book page + confirmation page — built end-to-end with conversion-optimized hierarchy, proof stack, objection preempt, and guarantee integration. The difference between a 1% booking rate and a 5% booking rate is almost never the traffic. It's this layer.

$147 CAD · One-time · Lifetime access · All updates included
Get This Lever → Or get the full course at $697
What You Get

The exact build, without the agency.

This is the same conversion architecture infrastructure we install for our Revenue Architecture engagement clients — packaged as a self-serve install with every SOP, template, and prompt you need to ship it yourself.

Landing page template — Conversion-optimized section hierarchy — hero, pain, mechanism, proof, offer, guarantee, CTA
VSL scripting framework — Hook → problem → mechanism → proof → offer → CTA — in the 9-lever frame
Book page + confirmation page templates — With proper tracking so you know which prospects watch which % of the VSL
Hyros event wiring guide — Every click, scroll, video-watch %, and form fire — instrumented properly
Proof stack integration — How to weave case studies, testimonials, and metrics into the page flow without it looking staged
Objection preempt framework — Handle the top 6 objections before they surface in the prospect's head
Guarantee integration copy + structure — Remediation guarantee, not money-back — how to position it so it converts instead of reading as weakness
Mobile-first responsive QA checklist — Because 70% of your traffic is on mobile and most landing pages break there
Who This Is For

Built for the operator who only needs this piece.

01

Operators running paid traffic or email that isn't converting — almost always a conversion layer problem, not a traffic problem.

02

Businesses with a strong offer but weak page presentation.

03

Anyone whose current landing page was built by a 'web designer' instead of a direct response copywriter.

Heads up

If you need more than one lever, don't buy them individually.

Nine individual levers at $147 each = $1,323 CAD. The full 9 Lever Course is $697 CAD. The bundle is half the cost. This SKU exists for the operator who genuinely only needs this one piece — usually because the rest is already built or genuinely doesn't apply.

See the full course →
Common Questions
What format is this delivered in?

Video walkthrough plus downloadable templates, SOPs, prompts, and any code/config files needed for this lever. Hosted in a private member portal. Lifetime access.

Will I be able to install this myself?

If you're an operator who's comfortable with basic tooling — GHL, basic technical setup, copy/paste of templates — yes. We assume operator-level technical comfort, not developer-level. If you'd rather have us install it for you, the full Revenue Architecture System engagement is the route.

What if I buy this and later want the full course?

The $147 you paid is credited toward the $697 course price. You don't pay twice for the same content.

Refunds?

14-day refund window if the material isn't what you expected. After 14 days the SKU is non-refundable — at which point you've had full access to the templates and SOPs and the IP transfer is irreversible.

Get the Conversion Architecture install kit.

$147 CAD · One-time · Lifetime access · All future updates included.

Buy Lever 03 →

Browse the other levers

Lever 05SEO Infrastructure Lever 09Paid Traffic System Lever 04AI Phone Agent Lever 07Cold Outreach Engine Lever 08Content Machine Lever 03Conversion Architecture Lever 06Follow-Up Automation Lever 02Pipeline + CRM Lever 01Analytics Command Center